Dabur India to Merge with Sesa Care for Stronger Hair Care Market Presence

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Dabur India to Merge with Sesa Care for Stronger Hair Care Market Presence

The Ayurvedic Hair Care Brand Sesa Joins Forces with Dabur

Dabur India Limited has announced plans to merge with Sesa Care Private Limited (Sesa). Dabur will buy a 51% stake in Sesa from True North, an equity fund, for Rs 12.59 Crore. This deal will strengthen Dabur’s hair care lineup, bringing a popular Ayurvedic hair care brand under its wing.

The value of this merger is between Rs 315-325 Crore. Dabur’s Corporate Guarantee will cover Sesa’s Rs 289 Crore debt. With this merger, Dabur aims to expand Sesa’s reach by using its strong distribution network. Dabur Chairman Mohit Burman expressed excitement over the merger, stating it will boost their presence in the hair care market.

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This merger aligns with Dabur’s plan to explore growth opportunities, noted CEO Mohit Malhotra. Dabur’s new Corporate Strategy Head, Abhinav Dhall, also highlighted that the company will look for more partnerships in similar and new areas.

Sesa Care CEO Sandeep Rai added that the merger would open new growth opportunities for Sesa

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